Meet the beat

Located across Europe, our passionate team have a wealth of diverse wine industry experience. No task is too great, no question too difficult – please feel free to reach out directly if you have any questions or requests for us.

Gerard Higgins

Gerard Higgins is a sommelier and wine consultant from Sydney, Australia. Born and raised in New South Wales’ Hunter Valley, and with a 400 year family history in the wine industry between Australia and Germany, he is well placed for his role as PR Wine BEAT Ambassador for the Nordics and Northern Europe.

Gerard is a WSET diploma graduate and began his studies with the Institute of Masters of Wine in 2020. He has 10 years of on trade experience as a sommelier and loves sharing his knowledge with other wine enthusiasts.

Languages Available: English, Spanish

  • WSET Certified Educator
  • WSET Diploma Holder

Wojciech Cyran

Wojciech Cyran (Vinnie) is a keen wine enthusiast and wine educator from Krakow, Poland. Vinnie has spent the last decade travelling throughout France, Australia, New Zealand, Spain and Great Britain perfecting his wine knowledge and holds a WSET Diploma in Wines and Spirits. Based in Warsaw he is the PR Wine BEAT man on the ground within Central and Eastern Europe.

Vinnie loves hiking in the wilds of Central Europe, and can’t think of a better way to wind down after a day in the Carpathian mountains or the Tatras with a chilled glass of bone dry Aussie Riesling.

Languages Available: Polish, English, French

  • WSET Certified Educator
  • WSET Diploma Holder

Alex Fedorenko

A teacher by trade, Alexandra Fedorenko swapped language education for wine education and has never looked back. Based in Moscow she is our PRWineBEAT contact for the ‘Commonwealth of Independent States’ (CIS) and is available for bookings across Russia, Ukraine, the South Caucuses and Central Asia.

Alexandra brings years of hospitality experience in New York City to her position and looks forward to sharing her passion for wine with you!

Languages Available: Russian, English.

  • Wine Educator (Russian language program).
  • WSET Level 2 Award in Wine.

Vicky Bryksa

Viktoriya (Vicky) Bryksa is a young, dynamic wine enthusiast and keen wine influencer from Barcelona. Having grown up in Catalonia’s Penedes region Vicki is naturally passionate about wine, especially all things sparkling, and joins the PR Wine BEAT team as Ambassador for the UK.

Based in London, Vicki brings a wealth of experience to her role having worked directly with Campo Viejo and other major producers in Spain, and aims to continue her exploration of the wine category in a convivial fashion.

Languages Available: Spanish, Russian, English, German.

  • WSET Certified Educator.
  • WSET Level 3 Award in Wine.

Federico Lleonart

Federico Lleonart is an experienced brand ambassador, sommelier, mixologist, wine consultant and educator with over 20 years experience in the global wine trade. Originally from Argentina, he has a decade of experience in the hospitality industry with numerous awards. Federico left the Restaurant floor in 2010 joining PR Winemakers and has since worked as a ‘Global Brand Ambassador’ primarily with the Spanish Portfolio.

Fed’s current role sees him managing the PRWineBEAT Europe team.

Languages Available: Spanish, English, Portuguese, French

  • WSET Certified Educator.
  • WSET Level 3 Award in Wine.